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Robert A. Eckert is chairman of
the board and chief executive officer of Mattel, Inc., the worldwide
leader in the design, manufacture and marketing of toys with approximately
$5 billion in annual sales.
Eckert joined Mattel in May 2000 from Kraft Foods, Inc., the largest
U.S.-based packaged food company in the world. A 23-year veteran
of Kraft, he most recently served as its president and chief executive
officer, a position he had held since October 1997. In that role,
he was responsible for overseeing all of Kraft’s business
units and for leading the company’s policy decision-making
board, the Operating Committee.
Previous positions include serving as group vice president of Kraft
Foods, Inc. and being responsible for the company’s Oscar
Mayer Foods and North American Foodservice Division, along with
the Operations, Sales and Customer Service, Technology, Marketing
Services, and Business Development staff functions. In addition,
Eckert held the position of president of Oscar Mayer Foods, and
in that role significantly accelerated its performance with steady
improvements in market share. He also oversaw the introduction
of new varieties of Oscar Mayer Lunchables Lunch Combinations,
which has consistently delivered double-digit volume growth. Eckert
joined Kraft Foods in 1977 and held a variety of marketing positions
until he was named vice president, Strategy and Development for
Kraft’s Grocery Products Division in 1987, vice president,
Marketing for Refrigerated Products in 1989, and executive vice
president of Kraft Foods and general manager of the Kraft Cheese
Division in 1990.
He received a Bachelor of Science degree in business administration
from the University of Arizona in 1976 and an M.B.A. in marketing
and finance from Northwestern University in 1977.
Eckert serves on the McDonald’s Corporation Board of Directors,
is on the J. L. Kellogg Graduate School of Management Advisory
Board at Northwestern University and is a member of the Board of
Visitors at The Anderson School at UCLA. He serves on The Trilateral
Commission, is chairman of the Board of Directors of the Los Angeles
World Affairs Council, serves on the Board of Directors of the
Business Council in Washington, D.C., and is a member of the Asia
Society, the Business Council, the Young Presidents’ Organization
in Los Angeles and Town Hall Los Angeles.
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