Mattel Inc | The Official Home of Mattel Toys and Brands

What's New at Mattel

We help children learn and develop through play. By inspiring wonder in the next generation, we shape a brighter tomorrow.

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Mecard™

Battle ON! The all new head to head battling game with awesome transformations!

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Barbie® Role Models

Barbie is shining a light on empowering role models from around the world to inspire more girls.

Featured Mattel brands

American Girl®

Mattel Games™

Enchantimals™

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Thomas & Friends™

Monster High™

DC Comics

Featured products

Cars 3 Ultimate Florida Speedway Track Set

Disney-Pixar Cars 3 Ultimate Florida Speedway Track Set

Barbie Dreamhouse

Barbie® Dreamhouse®

Hot Wheels Super Ultimate Garage

Hot Wheels® Super Ultimate Garage Play Set

Barbie Camper

Barbie Dreamcamper

Imaginext DC Super Friends Batbot Extreme

Imaginext® DC Super Friends™ Batbot Extreme

Little People Animal Rescue

Little People® Animal Rescue

Think & Learn Teach n' Tag Movi

Think & Learn Teach n' Tag™ Movi

Thomas & Friends Super Station

Thomas & Friends™ Super Station™

Enchantimals Playhouse Panda Set

Enchantimals™ Playhouse Panda Set

Hot Wheels Track Builder Stunt Bridge Kit

Hot Wheels® Track Builder™ Stunt Bridge Kit

Sproutling Wearable Baby Monitor

Sproutling™ Wearable Baby Monitor

WWE Tough Talkers Championship Takedown Ring Playset

WWE® Tough Talkers™ Championship Takedown Ring™ Playset

Featured mobile apps

HW Race Off

Hot Wheels® Race Off

Barbie Fashion Closet

Barbie™ Fashion Closet

Pictionary

Pictionary

He-Man

He-Man™ Tappers of Grayskull™

Go Go Thomas

Thomas & Friends™ Go Go Thomas!

EAH Dragons

Every After High™ Baby Dragons

Bob the Builder

Bob the Builder™ Build City

MH Hub App

Monster High® Hub App

Where to find us

Amazon

Walmart

Mattel Shop