What's New at Mattel

We help children learn and develop through play. By inspiring wonder in the next generation, we shape a brighter tomorrow.

 
Play Matters Deeply

Play Matters

At Mattel we believe in the power of play. Learn about what we’re doing to nurture future generations of thinkers, makers and doers.

 
barbie-role-models

Barbie<sup>®</sup> Role Models

Barbie is shining a light on empowering role models from around the world to inspire more girls.

Featured mobile apps

Where to find us

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