Mattel PlayBack is a new toy takeback pilot program that will enable families to extend the life of their Mattel toys once they are done playing with them.
The new program is designed to recover and reuse valuable materials found in Mattel toys for future Mattel products, keeping toys out of the landfill.
Play It Forward
In 2020, Mattel said thank you to our heroes on the front lines, through play. #ThankYouHeroes
Our Play it Forward program will continue to leverage our iconic brands to give back to communities in need. Check back soon to learn more..
Keep your kids entertained and engaged with these top toy picks.
Mattel will be supporting the Los Angeles Unified School District (LAUSD) by donating over 10,000 various games, school supplies and toys, which will be distributed alongside the meal kits LAUSD is providing for students at grab & go centers across the city. Mattel also participated in the “LA Students Most in Need,” a fundraiser for LAUSD students and their families who are struggling during the Coronavirus pandemic, which has raised over $300,000.
We are also partnering with and donating to key organizations within our community, including Baby2Baby, The Salvation Army Boys & Girls Club, Save the Children, Pediatric Vision Group and more.
UCLA Mattel Children's Hospital
Mattel is a proud philanthropic partner of UCLA Mattel Children’s Hospital and its extended family of UCLA Health resources, experts and thought leaders. Check out these great tips on helping children build resilience from the UCLA Center for Child Anxiety Resilience Education and Support (UCLA CARES).